Jettison watches6/20/2023 Following Horwitt's death, Movado started heavy promotion of Horwitt and the design of the Museum Watch. Movado finally settled with Horwitt in 1975 with a payment of $29,000 ($128,000 in 2015 dollars). Horwitt's dial was selected for the permanent design collection of the Museum of Modern Art, New York, in 1960, the first watch dial awarded this distinction. It was first made by an American importer of Swiss watches called "Vacheron & Constantin-LeCoultre Watches Inc." (not the Swiss watchmaker Vacheron Constantin), and later produced by Movado. Influenced by Bauhaus, the watch dial has a very simple design defined by a solitary dot at 12, symbolizing the sun at high noon. The company markets the Museum Watch, designed by the American designer Nathan George Horwitt in 1947. Original "Museum" Watch, designed by Nathan George Horwitt, ca. In August 2018, Movado acquired watch startup MVMT, which was founded in 2013, for more than $100 million. completed the sale of Piaget business to VLG North America, Inc., for approximately $30 million. ![]() The North American President of Movado is Alan Chinich. His son, Efraim Grinberg, is the chairman and chief executive officer of Movado Group, Inc. In 1983, the company was purchased by North American Watch Corp, founded by Gedalio Grinberg, a Cuban-born Jew, who fled Fidel Castro's Marxist Revolution in 1960 with his family. It was at this time that it was renamed Movado, which means "always in motion" in Esperanto. Movado began to produce wristwatches, and the company expanded again in 1905, now employing more than 150 workers. Within 20 years, the company had more than 80 employees and was internationally known for its wide variety of pocket watches. Having arrived over the course of the century, many Jewish traders, craftsmen and entrepreneurs were less attached to traditional working models, and thus played a major role in innovating the Swiss watch industry. This was one of the first modern factories in the area following the watchmaking crisis of the 1870s. In 1892, the brothers Leopold, Achille, and Isidore combined their separate businesses to create "L.A. ![]() The Ditesheim family, a Jewish watchmaker family, owned several companies in the area. The company was founded by Achille Ditesheim in 1881 in the watch-making town of La Chaux-de-Fonds. Movado traces its origins to La Chaux-de-Fonds, Switzerland. The watches are known for their signature metallic dot at 12 o'clock and minimalist style.
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